Instagram is the platform with the pretty pictures, the storytelling capabilities, and the legions of millenial users. For many marketers that advertise on Instagram, they
Instagram is the platform with the pretty pictures, the storytelling capabilities, and the legions of millenial users. For many marketers that advertise on Instagram, they
Watch out, travel agents: Facebook is the new destination for people planning their trips. More and more users are turning to the platform to help
Imagine the targeting abilities of Facebook combined with the ease of Google’s advertising management platform. This is essentially what Amazon is offering brands with their
Do you know what Instagram Stories are? That’s a question every PPC marketer should be able to answer with a confident “yes”. But do you
We now live in a world where streaming television is the norm. According to a Nielsen Total Audience report, close to 70 million households in
We all know Google is the reigning champion of search engines. The name has become a part of our everyday vernacular (“Just Google it”), and
You’re probably tired of talking about it. You may want to hold your hands over your ears if someone brings it up again. You might
If you haven’t realized it already, Amazon PPC marketing can be a lucrative strategy. Ever since it rolled out its self-service advertising tool in 2014,
Creating multiple variations of ads has always been of the utmost importance for Facebook marketers. Testing combinations of headlines, images, videos, and more allow PPC
So you’ve launched your Facebook ad and you’re noticing your click-through rate and engagement is lower than expected. You tweak the copy, change the visual,
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